Main Atrium at 94% capacity — cleaning demand elevated. Service alert dispatched.
14:32
In area now
1,284
+12% vs baseline
Hourly inflow
342
people / hour entering
Avg dwell time
18min
+3 min vs last week
Event impact score
7.8
Year-End Sale · High
Today vs baseline — hourly
Zone occupancy now
Visitor profile
Service demand now
Main Atrium
Retail + Anchor
High
Food Court
F&B / Hawker
Medium
Fashion Wing
Retail / Apparel
Low
7-day traffic trend
Baseline vs Actual Engine
Predicted traffic · deviation detection · anomaly scoring
Current actual
1,284
people in zone now
Predicted baseline
1,146
time + seasonality model
Deviation
+12%
Above normal
Anomaly score
2.3σ
Elevated — event likely
Actual vs predicted — today (hourly)
Deviation by hour — today
Baseline model inputs
Day of week
Tuesday weighting: 0.82×
Time of day
14:00–15:00 peak window
Weather (NEA API)
Marina Barrage · Partly cloudy · 29°C
Season / calendar
Year-end sale season
Rolling 4-week avg
Same day/time last 4 weeks
Engine insight
Current traffic is 2.3σ above the 4-week baseline for this time window — consistent with a festival effect, not a data anomaly.
Weather uplift (+8%) already baked into prediction. Remaining +4% unexplained deviation may indicate an unregistered event or viral social media activity.
Hourly deviation log — today
08:00
+2%
normal
09:00
+5%
normal
10:00
+8%
+1.0σ
11:00
+14%
+1.5σ
12:00
+21%
+2.0σ
13:00
+28%
+2.1σ
14:00 ●
+12%
+2.3σ
Zone Intelligence
Sensor → zone → tenant type · performance ranking
Active zones
7
across 4 wings
Hottest zone
Main Atrium
487 people · 94% cap
Dead zone alert
Anchor S
-38% below avg
Avg dwell variance
4.2×
Hottest vs coolest zone
Zone schematic
Zone performance ranking
1
94%
HOT
Main Atrium — North
F&B + Retail · S1 + S2
2
78%
WARM
Main Atrium — South
Retail · S2 overlap
3
67%
MED
Food Court — East
F&B / Hawker · S3
4
52%
MED
Entertainment Level
Leisure · S7
5
42%
LOW
Fashion Wing — North
Apparel · S5
6
28%
QUIET
Central Corridor
Transit · S8
7
18%
DEAD
Anchor Store — South
Anchor · S6
Zone intelligence insight
Main Atrium is 4.8× more active than Anchor Store South — consider pop-up activation and tenant programming to redistribute footfall and reduce crowding risk.
Anchor Store South has been below 20% occupancy for 6 consecutive days — flag to the leasing team as a candidate for pop-up activation or visual merchandising review.
Zone dwell time — by tenant type
Campaign Manager
Define events · track performance · compare campaigns
Year-End Sale 2025
1 Dec 2025 – 31 Dec 2025 · 31 days
Christmas Weekend Pop-up
20 Dec 2025 – 26 Dec 2025 · 7 days
Chinese New Year 2025
25 Jan 2025 – 12 Feb 2025 · 19 days
Mid-Year Clearance 2025
1 Jun 2025 – 30 Jun 2025 · 30 days
Chinese New Year 2026
28 Jan 2026 – 15 Feb 2026 · 19 days
Peak daily visitors
2,107
+53% vs baseline
Avg dwell time
18m
+4m vs non-event
Group ratio
38%
+73% vs baseline
Impact score
7.8
2.3σ above normal
Year-End Sale 2025 — before · during · after
■ Pre: avg 841/day
■ During: avg 1,284/day
■ Post: avg 920/day
Impact score breakdown
7.8
High · 2.3σ above baseline
Campaign comparison — all events
Metric
Year-End
Sale 2025
Sale 2025
CNY
2025
2025
Mid-Year
Clearance
Clearance
Impact score
7.8
8.9 ↑
5.1
Peak daily visitors
2,107
2,841 ↑
1,520
Avg dwell time
18m ↑
17m
13m
Volume uplift vs baseline
+53%
+71% ↑
+21%
Group ratio
38%
52% ↑
24%
Children ratio
16%
28% ↑
12%
Sustained post-event uplift
+9%
+14% ↑
+3%
Duration (days)
31
19
30
Campaign intelligence
CNY 2025 outperforms Year-End Sale on every volume and group metric despite a shorter campaign window — festive events with cultural resonance drive higher group traffic (52% vs 38%) and sustained post-event uplift (+14% vs +9%).
Mid-Year Clearance scores 5.1 — the weakest performer. Consider shortening to 2 weeks and concentrating activation in Main Atrium to improve zone density and impact score.
CNY 2026 forecast: 8.5 — use CNY 2025 data as the planning baseline. Pre-position staffing and cleaning schedules from 2 weeks before campaign start based on 2025 ramp-up curve.
Sensor Health
VS125 device status · data integrity · uptime
Online sensors
8 / 8
All operational
Data completeness
99.2%
last 24 hours
Data latency
1.8s
avg last-ping interval
Alerts today
1
S5 lag — resolved
Sensor fleet
Device
Location
Status
Uptime
Last ping
S1 VS125
Main Atrium North (entry)
ONLINE
99.9%
2s ago
S2 VS125
Main Atrium South (exit)
ONLINE
100%
1s ago
S3 VS125
Food Court East
ONLINE
99.8%
3s ago
S4 VS125
Food Court West
ONLINE
100%
2s ago
S5 VS125
Fashion Wing North
ONLINE
98.2%
12s ago
S6 VS125
Fashion Wing South
ONLINE
100%
2s ago
S7 VS125
Entertainment Level
ONLINE
99.9%
1s ago
S8 VS125
Central Corridor
ONLINE
100%
2s ago
Live Heatmap
Real-time spatial density · VS125 native heat map output
Zone heatmap — current intensity